World Backup Day is a social movement that provides people with information on how to properly back up their digital files. A backup is a copy of all your irreplaceable files that is stored somewhere other than your computer’s hard drive. World Backup Day urges people to make a backup so that they don’t lose files in the wake of a tragic event.
Mobile apps are a great marketing tool. And since web surfers spend more time on apps than websites, a mobile app strategy it might make sense for one to be a part of your overall marketing plan. You don’t want to miss out on this targeted marketing opportunity. Just make sure you attack it with intelligence and not just because it’s a trend.
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